Messenger or Website? Where to Launch Your Chatbot First
If you’re setting up customer support from scratch, one of the first decisions is where to launch your chatbot. Should it live on your website, in Telegram, or across multiple messengers?
The answer depends on your audience, product, and speed of implementation. Here’s how to make the smartest choice - and why omnichannel support doesn’t have to be complex.
The answer depends on your audience, product, and speed of implementation. Here’s how to make the smartest choice - and why omnichannel support doesn’t have to be complex.
Option 1: Chatbot on Your Website
Launching a chatbot on your website is often the fastest and most reliable starting point. Why?
Best for:
Startups with traffic coming from SEO, ads, or affiliates. Also ideal if you want a controlled test environment before going broader.
- It’s where new users land first
- It’s fully under your control - no platform rules or restrictions
- You can connect it directly to your product or help center
Best for:
Startups with traffic coming from SEO, ads, or affiliates. Also ideal if you want a controlled test environment before going broader.
Option 2: Chatbot in Messengers (Telegram, WhatsApp, etc.)
Launching a chatbot in Telegram or other messengers gives you direct access to your users where they already are. No extra clicks, no logins, no friction.
Best for:
Projects with engaged communities or products distributed through chat-based ecosystems. Also works well for startups with international or mobile-first audiences.
- Telegram bots can be deployed instantly with Console CX
- Great for communities, pre-launch waitlists, and support inside closed beta groups
- Users receive updates and responses like regular messages
Best for:
Projects with engaged communities or products distributed through chat-based ecosystems. Also works well for startups with international or mobile-first audiences.
The Best Strategy: Go Omnichannel, One Step at a Time
You don’t have to choose between the web and messengers. With Console CX, you can launch your AI support bot in one place - and expand to others when ready.
Start with your site chatbot to test tone, train the model, and refine the experience. Then connect Telegram, WhatsApp, or Facebook Messenger with just a few clicks - using the same knowledge base and workflows.
No need to duplicate logic or start over. The system adapts, and your users get consistent help wherever they contact you.
Start with your site chatbot to test tone, train the model, and refine the experience. Then connect Telegram, WhatsApp, or Facebook Messenger with just a few clicks - using the same knowledge base and workflows.
No need to duplicate logic or start over. The system adapts, and your users get consistent help wherever they contact you.
Key Takeaway for Founders
Start where your users are - but don’t stay limited. Whether it’s your site, Telegram chatbot, or both, what matters is delivering fast, relevant, and accurate answers.
Choose a platform that lets you start small and scale big - without rebuilding your entire support system.
Choose a platform that lets you start small and scale big - without rebuilding your entire support system.